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  • Jane Dexter

Video Marketing Insights


As digital marketing evolves, we continue to see trends favouring video! Here are some quick and easy stats to use to convince your boss to invest in that video project…

  • 45% of people watch more than an hour of Facebook or YouTube videos a week.

  • More than 500 million hours of videos are watched on YouTube each day.

  • More video content is uploaded in 30 days than the major U.S. television networks have created in 30 years.

  • 87% of online marketers use video content.

  • One-third of online activity is spent watching video.

  • 51% of marketing professionals worldwide name video as the type of content with the best ROI.

  • Marketers who use video grow revenue 49% faster than non-video users.

  • 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video.

  • Video drives a 157% increase in organic traffic from SERPs (Search Engine Results Page).

  • Videos up to 2 minutes long get the most engagement.

  • Native videos on Facebook have 10 times higher reach compared to YouTube links.

  • Having a video on a web landing page makes it 53% more likely to show up on page 1 of the SERP.

  • 46% of users act after viewing an ad.

  • 14% of marketers used live videos in their social media marketing in 2016.

  • Video attracts two to three times as many monthly visitors.

  • Blogs incorporating video attract x3 as many inbound links as blog posts without video.

Now you can see the power of video content, contact Cushion Video Brochures for more information about our video brochures and video POS.

They will deliver…

  1. Precise targeted direct mail - video brochures delivered directly to your customer’s hand

  2. Quality print with a variety of finishes

  3. Various screen and brochure sizes

  4. Bespoke messaging for your recipient

  5. Video engagement; for the best ROI

We would love to show you some great examples which have exclusive new products including:

1. Touch Screen

2. Round Screen (new for 2020)

3. WiFi updateable

4. Video linked turn page books (great for multi-message delivery)

As the UK’s leading supplier of high quality video brochures we have worked with companies of all sizes including Honda, Siemens and B&Q to name a few.

The applications can extend beyond sales and marketing to include:

1. Training Material & Handbooks

2. International/Multi-Language Information Updates

3. Product User Manuals

4. Redeemable Gift Cards



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